Pt. 1. Cultures
1. Strong cultures: the new "old rule"
2. Values: the core of the culture
3. Heroes: the corporate right stuff
4. Rites and rituals: culture in action
5. Communications: working the cultural network.

Pt. 2. Putting cultures into practice
6. Corporate tribes: identifying the cultures
7. Diagnosis: learning to read cultures
8. Symbolic mangers: managing the culture
9. Change: reshaping cultures
10. Cultures of the future: the atomized organization.